WordPress Analytics Plugins

WordPress analytics plugins track how visitors find and interact with your site – giving you the data you need to make informed decisions about your content, design and marketing. Browse every analytics plugin listed in the WordPress repository and compare them using PluginFind scores built on real adoption data, community ratings and maintenance activity.

Platinum96.3
MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy) icon

MonsterInsights

Displays Google Analytics data within WordPress to track how visitors find and use your site.

★ 4.5/5·2.0M+ installs·Updated 3 Sep 2026
Platinum95.2
Simple History – Track, Log, and Audit WordPress Changes icon

Simple History

Review all site changes and user activities through a detailed activity log tracking who modified content and when.

★ 4.9/5·300K+ installs·Updated 5 Sep 2026
Platinum94.2
Site Kit by Google – Analytics, Search Console, AdSense, Speed icon

Site Kit by Google

Integrates Google Analytics, Search Console, AdSense, and PageSpeed Insights into WordPress dashboards.

★ 4.2/5·5.0M+ installs·Updated 24 Aug 2026
Platinum94.2
GTM4WP – A Google Tag Manager (GTM) plugin for WordPress icon

GTM4WP

Integrates Google Tag Manager with WordPress for centralized tag and analytics management.

★ 4.5/5·700K+ installs·Updated 3 Sep 2026
Platinum93.8
GA Google Analytics – Connect Google Analytics to WordPress icon

GA Google Analytics

Embed Google Analytics tracking code and access multiple tracking features for WordPress sites.

★ 4.8/5·400K+ installs·Updated 10 Aug 2026
Platinum93.8
Post Views Counter icon

Post Views Counter

Track and display post view counts for analytics and engagement measurement across your site.

★ 4.9/5·200K+ installs·Updated 14 Aug 2026
Platinum93.6
WP Activity Log icon

WP Activity Log

Logs user activity and site changes for monitoring and change tracking across WordPress installations.

★ 4.7/5·300K+ installs·Updated 25 Aug 2026
Platinum93.3
Insert Headers And Footers icon

Insert Headers And Footers

Add custom code to WordPress headers and footers without modifying theme files.

★ 5/5·300K+ installs·Updated 17 Jul 2026
Platinum93.1
UserFeedback – Create Interactive Feedback Form, User Surveys, and Polls in Seconds icon

UserFeedback

Collect user feedback through surveys and polls integrated directly into your website.

★ 4.8/5·200K+ installs·Updated 3 Sep 2026

Common Questions

Q What does a WordPress analytics plugin track?

Most analytics plugins track visitor numbers, traffic sources, page views, and session duration as a baseline. More advanced tools also track user behaviour, conversion events, scroll depth, and form interactions - giving you a clearer picture of how visitors are actually using your site.

Q Do I need an analytics plugin if I already use Google Analytics?

Many analytics plugins act as a connector between your WordPress site and Google Analytics, making it easier to add your tracking code and view data without leaving your dashboard. Others are fully independent platforms that store and display your data without relying on Google at all.

Q Is it safe to store visitor data in my WordPress database?

Some analytics plugins store data locally in your database rather than sending it to a third-party server. While this gives you full control over your data, it can add significant database weight over time if not managed carefully - particularly on high-traffic sites.

Q Does using an analytics plugin affect my site speed?

It can. Any plugin that loads tracking scripts on the front end adds to your page weight and can affect load times, particularly on mobile. Choosing a lightweight analytics plugin or one that delays script loading until after the main content has loaded helps minimise the impact.